About Us
Whilst we deliver the high quality training and support you as you launch your business, we are also supported by an incredible team.
Click to find out more about us and the wider team.
First of all, before we tell you more about our professional backgrounds, we are first and foremost Mummy & Daddy to our 3 precious little boys Teddy, Rafferty & Malachy.
Quite simply, they are our why.
Teddy specifically got us into sleep consultancy by being the worst sleeper up until he was 6 months old! It was this that led us on the sleep consultancy journey, but being with our boys day in, day out is why we built our careers around them.
And that’s what becoming a sleep consultant can do for you.
Since then we’ve built the UK’s leading sleep consultancy: The Mummy & Daddy Sleep Consultant® and gained significant press coverage across the UK and Ireland for the work we’ve done for families.
The Academy was then borne out of a passion to help women with the opportunity to create the life they truly deserve, one that centres 100% around their family rather than the demands of a job they no longer have the passion for, because all they want to do is get home to their children.
Our backgrounds are far from the child-related careers which many people think you need to have to be a sleep consultant.
Whilst there is absolutely no downside to being a midwife, a nursery nurse etc, there is nothing stopping you achieving HUGE success as a sleep consultant irrespective of your career history.
We believe all you need is great empathy, compassion and communication. And we are testament to the fact that these characteristics are what’s truly important.
Founder & business start-up expert
Dani McFadden
As well as being a certified infant sleep consultant, Dani also holds a Psychology degree that covers child development. Dani co-founded leading infant sleep consultancy The Mummy & Daddy Sleep Consultant®, and has designed and launched a range of 5* rated online infant sleep courses.
Dani says: “Through The Daddy Sleep Consultant we have helped thousands of families improve infant sleep. There is literally nothing I haven’t seen! I am excited to share my experience with you so that you feel confident to tackle any sleep issue you are presented with when you first launch your business. But it doesn’t stop there! There is so much demand for sleep support through public speaking, training organisations and much more. The sky is the limit with this business, and I would love to help you open those doors.”
Alongside working privately with families, Dani also delivers talks and runs training programmes for different early years institutions. Building your experience through private consultancy is an amazing platform to take your business even further. There is so much demand for infant sleep support.
Founder & business start-up expert
Dani McFadden
World-Leading Sleep Consultant
Chris McFadden
World-Leading Sleep Consultant and career & Mindset coach
Chris McFadden
Chris is the first male infant sleep consultant in the UK & Ireland. His gentle and effective programme and support model has led to international media coverage which has helped shine a positive light on the infant sleep industry. Chris is the co-owner of The Mummy & Daddy Sleep Consultant®, a 5* rated, leading sleep company providing a range of services for parents from online courses to 1:1 client support.
Chris says: “Re-training as a sleep consultant is one of the best decisions I ever made. I used to work in Finance and hardly saw my boys. Now I work from home and earn an income that rivals what I did in the city – win, win! Most importantly though, I am part of my children’s lives every single day: I do school and nursery drop-offs and pick-ups; I eat with my children every day; and I get time to play with them when they are energetic, rather than when they are just going to bed. I feel so privileged to be there for them every single day.”
Chris’ love of investing in infant development doesn’t stop at sleep. Chris is also a Board member at a school trust and holds the position of Chair of the HR & Remuneration Committee. He is also a certified NLP Practitioner with his own life coaching practice.
Head of Marketing
Tilly Kyle
Tilly joined us as CMO at the beginning of this year and having worked in lots of different business of all shapes and sizes, Tilly has a great vision of what is needed for our business to thrive. Tilly’s mission is to understand what our customers are looking for and works on getting the message out into the world so that everyone can benefit from what we offer.
With over 10 years of experience in marketing, Tilly brings a wealth of knowledge in customer journey, SEO, marketing strategy and much more and together we’ve created a strong team that works seamlessly to bring better sleep to families all over the world.
Tilly says: “Being a mother to 3 young children, I really see the benefits that good sleep has on so many other parts of a child’s development which is why when Dani and Chris asked me to join forces, I was absolutely delighted. It’s great to work with people who are so passionate about what they do and that makes my job a very easy one.
Tilly is always on the lookout for new ways to make learning for students as easy as possible and loves helping them on their journey too as sleep consultants once qualified.
Head of marketing
Tilly Kyle
Head of Social Media
Sophie Wood
Head of Social Media
Sophie Wood
Sophie is our Head of Branding and Social Media, who works alongside Tilly helping our businesses reach new heights, boost our brand recognition and social media presence.
After giving birth to her son, Sophie decided to step away from the office life for good in search of more flexibility with her career and a better work-life balance. As someone who understands parent-guilt all too well, Sophie knows what it’s like for parents who feel like they have to choose between spending quality time with their children or maintaining the healthy income they want/need, which is why she’s so passionate about helping new business owners thrive.
Her values, knowledge and design skills made her the perfect fit for our team.
Expert Contributor: Infant Reflux
Faye Higton
Faye is a Registered Nurse, Tongue Tie Practitioner, Breastfeeding Counsellor and Reflux and Colic guru, specialising in underlying causes, and a holisitc approach to all things for an unsettled baby. She is also founder of Rockabye Hub.
We asked Faye to join the team as an expert contributor due to her wealth of knowledge to help babies become less unsettled. Sleep consultants will inevitably work with families who are coming towards the end of their reflux journey, or thankfully out of the other side, and Faye’s knowledge and passion to help you understand a lot more about this subject will help you become an even better sleep consultant.
We are delighted to have her as part of our expert contributor team.
Expert: Infant Reflux
Faye Higton
Only £2,999
Our September course is now SOLD OUT.
Our next Live Training Course starts in Feb 2024.
Places are already starting to fill up (click here for the course dates).
Watch our short 12mins video to find out more about the lifestyle, the working hours and the potential earnings as a sleep consultant. We think you will like what you hear. From there you can then book a 30mins call directly with Dani to go through any questions you have.
